DIGITAL MARKETING MANAGER
A3 Freight Payment is a freight invoice audit and payment outsourcing firm serving shippers. A3 Freight Payment’s target customers are large volume shippers who are typically found in the Fortune 1000.
Although A3 is a small company, it provides a great working environment with the potential for growth and a high degree of autonomy for proven team members.
A3 Freight Payment has an opportunity on its team for a Digital Marketing Manager. This position is solely responsible for creating, managing and executing the digital marketing strategy in collaboration with the Chief Marketing Officer.
Primary Responsibilities
· Manage and execute digital marketing strategy
· Plan and execute all digital campaigns
· Design, build and maintain social media presence
· Monitor, measure and report on all marketing signals to assess effectiveness and communicate sales opportunities
· Create marketing collateral – white papers, video content, brochures
· Produce and maintain editorial calendar
· Manage all website content and performance
Requirements & Qualifications
· A minimum of 3-5 years’ experience in comprehensive marketing management, required.
· Bachelor’s Degree, required.
· Excellent writing skills required
· B2B marketing experience, preferred.
· Experience with Adobe Suite (Photoshop and Illustrator), preferred.
· Familiarity with Salesforce, LinkedIn, MakesBridge, Drift, preferred.
· Experience with Google Analytics and AdWords preferred.
· Outstanding visual design skills, preferred.
· Familiarity with interfacing with trade publications for press releases, advertising and promotion, preferred.
· Transportation industry experience, preferred
A successful candidate for this position will…
· have excellent communication skills
· be visually creative with the ability to graphically communicate complex industry concepts.
· have the ability to work in a fast-paced and dynamic environment.
· have the ability to quickly learn new software platforms – CRM, email campaign tools, chatbot, website GUI, etc.
Other important qualifications:
· Applicants must be legal to work in the U.S. without sponsorship
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