Job Description

Company: Cupshe

Job title: PR/Partnership Coordinator

Location: Los Angeles, CA

Salary Range: $40,000- $45,000/yr

About Cupshe

Cupshe is a California-inspired beachwear and fashion brand created for vibrant, fun, and fearless women worldwide. Our brand is founded on the principles of positivity, quality, diversity, and affordability. Since our inception in 2015, we've built a community of millions of women who feel confident and stylish in our collections. From swimsuits to ready-to-wear, our pieces are designed to transition effortlessly from beach to street.

Position Overview:

We are seeking a highly organized and detail-oriented individual to join our team as a PR/Partnership Coordinator. This role is crucial in supporting the execution of celebrity and influencer campaigns, brand ambassador programs, PR activities, and relationship management. You will play a key role in coordinating day-to-day operations, ensuring smooth project management, and fostering strong relationships with talent, brand ambassadors, and influencers.

Responsibilities:

• Support in celebrity/influencer project management, including talent research, organizing project-related documents, scheduling and managing meetings with internal and external stakeholders.
• Manage campaign assets and ensure all landing pages, tracking links and coupon codes are up to date.
• Manage budget of projects assigned, track and submit reimbursements and payments from vendors and talents' teams.
• Manage logistics of partnership campaigns and gifting orders, ensure timely product orders and deliveries for external partners.
• Monitor campaign performance and PR metrics: update internal performance data and compile campaign recaps.
• Plan and coordinate creative gifting to editors, VIPs, and influencers for seasonal or special projects.
• Assist with print and online media outreach to secure product placements in key fashion-related campaigns. Coordinate the planning and distribution of digital assets to PR agency partners.
• Update and management PR database including VIPs, influencers, editorial targets, media lists, and track editorial and journalist moves across relevant publications.
• Conduct competitive research and research marketing/entertainment/PR trends for new ideas.
• Provide general support for brand events and launches, including managing guest lists, facesheets, and monitoring post-event coverage.

Qualifications:

• Bachelors degree in Marketing, PR, Communications, or a related field.
• 1+ years of experience in fashion public relations in-house or agency, project coordination, influencer management and marketing.
• Strong organizational and multitasking skills.
• Proficiency in Microsoft Office and Google Suite;
• Strong data analysis skill, experience with UTM tracking and performance reporting tools is a plus.
• Excellent communication and interpersonal skills, with an ability to collaborate with diverse teams.
• Experience in influencer marketing, PR, or fashion is preferred.

Benefits

• Health insurance including dental and vision
• 401k with 3% match
• 12 paid public holidays
• 6 paid sick days
• 10 vacation days in the 1st year, prorated upon hire and increased by tenure
• Paid Maternity Leave
• Hybrid work schedule, 2-3 days a week onsite

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