Job Description

Job Description

Job Description

Description:

We are seeking a creative, and strategic Social Media Manager to help lead our social media efforts across multiple platforms. The ideal candidate will have a deep understanding of social media trends, analytics, and best practices, with a proven track record of driving engagement, growing audiences, and building a strong brand presence. This role will oversee a team and work closely with marketing, content, and creative teams to deliver cohesive and impactful campaigns.

• This is a hybrid position with three days per week at our Chatsworth office. Tuesday and Wednesday are "core" days and the third can be chosen.
• This role has a base of $90,000

Key Responsibilities:

• Strategy & Planning: Develop and execute comprehensive social media strategies that align with overall business goals, driving brand awareness, engagement, and traffic.
• Content Creation: Collaborate with the creative team to produce high-quality, engaging content that resonates with target audiences on platforms like Instagram, TikTok, YouTube, Facebook, and emerging platforms.
• Community Management: Lead the day-to-day management of social media accounts, ensuring timely and relevant communication with our audience, fostering a sense of community and brand loyalty.
• Performance Analysis: Monitor, analyze, and report on social media performance metrics, using data-driven insights to optimize strategies and improve ROI.
• Brand Voice: Ensure consistency in brand messaging, tone, and voice across all social channels, staying true to our brand identity.
• Influencer & Partnerships: Develop and maintain relationships with influencers, partners, and external stakeholders to expand brand reach and credibility.
• Trend Monitoring: Stay up to date on the latest social media trends, tools, and technologies, ensuring the brand remains competitive and innovative.

• Bachelor’s degree in Marketing, Communications, or related field.
• 5 years of experience in social media management, with a focus on strategy and execution
• Experience working in the beauty industry, preferably in hair care
• Proven track record of growing social media channels and driving meaningful engagement.
• Strong understanding of social media platforms, trends, and analytics tools (e.g., Sprout Social, Hootsuite, Google Analytics).
• Excellent communication, copywriting, and storytelling skills.
• Experience managing a team and working cross-functionally with other departments.
• Creative thinker with the ability to adapt to changing trends and platforms.
• Passion for digital marketing and staying ahead of the curve in social media innovations.

About Us

Bellami Hair is a subsidiary of Beauty Industry Group. Beauty Industry Group is a leading consumer beauty products company with an exciting and growing portfolio of beauty brands. The BIG portfolio consists of several recognized, highly reputable hair extension brands that span a variety of distribution channels. Across its brands, BIG is the largest hair extension business in the U.S. and one of the largest globally, with a focus on the professional extensions segment.

With more than 500 team members, BIG is a unique, empowering place to work for motivated professionals who hunger to see the impact their work is making. The management team is young and entrepreneurial and has fostered a powerful culture that celebrates excellence, transparency, diversity, and integrity.

The company headquarters are located in Salt Lake City, Utah, with additional offices in California, New Jersey, Arizona, Australia, Germany, Canada, and the UK.

Benefits

• 401(k) with company match - $ for $ up to 4%
• Vacation/Holiday Leave
• Medical/Dental/Vision
• Life and AD&D Insurance
• Access to hundreds of discounted beauty products
• Opportunities for growth and advancement

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